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Coway Customer Experience Centre

Coway

Coway Experience Centre is a customer experience centre in Kuala Lumpur, Malaysia. The 2210 square foot space presents products and services for clean water and air, quality sleep and washroom hygiene. The centre is divided into five areas: Brand Heritage, Water Care, Air Care, Living Care and Service Care. Touch screen projectors, flexible electronic devices and television panels allow display content to be updated easily. White, blue and black colours and curved lines in wood and white finishes recall water and air. A water filtration station forms the focal point of the Water Care section.

Coway Customer Experience Centre by IQI Concept was identified as an innovative representation of architectural design by the A' Design Award. Coway Customer Experience Centre was awarded the Bronze A' Design Award in Interior Space and Exhibition Design in 2022. The A' Interior Space, Retail and Exhibition Design Award is an international, jury-voted, fair and ethical design prize that honors exceptional design of residential interiors, restaurants, hotels, offices, galleries, retail stores, showrooms, exhibition spaces and more.

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